Super Bowl halftime Show pay revealed!Paying those legendary gods for almost nothing?

2022-05-26 0 By

Super Bowl 56 will be held on February 14, 2022 Beijing time, and one of the most anticipated events of the year is the halftime show,This year, it will feature the likes of OG Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, Kendrick Lamar and 50 Cent.It usually costs a lot of money to hire these big names, which makes you wonder how much these legendary singers cost the NFL.The halftime show at the Super Bowl is filled with the world’s biggest artists, and it’s not cheap to have them.Dr. Dre, Eminem and Snoop Dogg, as well as Beyonce, Madonna, Shakira and Lady Gaga, have all been hired for free.Why is it almost free?Because it’s not quite right to say that they don’t have to pay. These artists do get paid, but for the amount of money that their cafes make, it’s little more than nothing.Brian McCarthy, the NFL’s vice president of communications, said: “The NFL is responsible for all performance-related expenses, including those associated with performing artists. However, artists are not paid a specific performance fee.The actors’ union, the American Federation of Television and Radio Artists, will distribute the money to the performers based on their own percentage of pay.The total cost of the 2020 Super Bowl halftime show for Shakira and Jennifer Lopez is reportedly $13 million, and the RFA performers’ basic agreement covers a budget of more than $2 million.According to the agreement, performers are paid $1,030 per day through June 2021.While the NFL pays for artists’ travel expenses, any expenses related to performance and royalties, these are not enough to cover the millions of dollars that artists and record labels spend on performing.However, the attraction of the Super Bowl halftime show has never been the huge amount of money paid to perform. Rather, it is the opportunity to perform on a huge stage with global attention. The business opportunities behind it are far bigger than the performance fees, including indirect promotion of albums, concerts and successful sales of their works.Take Lady Gaga for example. After her super Bowl halftime show in 2017, her album “Joanne” shot up to No. 2 on the Billboard charts. It rocketed up 60 spots in four months, and concert ticket searches skyrocketed.Maroon 5 performed at the 2019 Super Bowl halftime show, and their average tour per city grew from $200,000 to $1.7 million.When Shakira and Jennifer Lopez merged in 2020, the former saw traffic jump 230% and the latter 335%.So the opportunity to perform at the Super Bowl halftime show means more to the artists.Slightly different from artists, backup dancers earn between $788 and $1,030 a day, depending on the number of dancers needed to perform, according to the BROADCAST Artists Union’s Performers basic agreement.Dancers are also paid $607 a day for rehearsals.The total price tag for shakira and Jennifer Lopez in 2020 was reportedly $13 million.Although the exact cost of this year’s show has not yet been revealed, it is likely to cost between $10 million and $15 million, according to foreign media estimates.